Case 2: No Cow Skips the Whey

Read the case information found in the following four (4) links and use the case analysis outline provided to review it.

https://www.forbes.com/profile/daniel-katz/?list=30under30-food-drink#40c4edea5e69
(Links para um site externo.)

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https://www.foodbusinessnews.net/articles/11460-how-general-mills-is-helping-this-21-year-old-sell-protein-bars
(Links para um site externo.)

https://www.prnewswire.com/news-releases/the-no-cow-revolution-just-got-real-as-ds-naturals-rebrands-to-no-cow-and-expands-portfolio-of-high-protein-low-sugar-dairy-free-products-300555273.html
(Links para um site externo.)

https://www.wcpo.com/money/local-business-news/sycamore-high-grad-lands-multi-million-dollar-kroger-account-at-age-22
(Links para um site externo.)

Small Business Management Case Analysis Outline

(Please note that this assignment is not a typical essay. Therefore you are expected to make liberal use of headings and subheadings in each section of the analysis.)

Introduction/Background
Do a general overview of the business’ current operations.
Provide background information on the business.
SWOT Analysis
Present the internal strengths and weaknesses of the business.
Present the external opportunities and threats impacting the business.
Key Problems/Challenges
Outline the issues/problems/challenges facing the business as it attempts to achieve its objectives.
Propose Two (2) Alternative Solutions
Present two (2) alternative solutions to the issues confronting the business.
State the pros and cons of each alternative solution.
Choose the better solution and justify your choice.
Implementation of Chosen Alternative
Demonstrate how you would strategically implement the chosen alternative solution.
What steps would you take? When? Who would be responsible? Where?

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